When trying to predict what
type of weather is coming, meteorologists turn their gaze upward. We, too, may
look to the sky with curiosity. Understanding the difference between cumulus
and nimbus clouds can help us to predict what type of weather is headed our
direction.
Can the same be said for life
in the social media world? Do we have tools that can help understand what is
coming? Tools to provide more clarity in what we see? I would suggest that we
do, and it isn't too different from the signals that we as people have been
using for centuries. We just need to look at the clouds. More specifically,
Tweet Cloud.
According to one author, “Tweet
cloud analyses the text in your tweets for up to one year and renders a visual
cloud of the words you use most… with the most in the biggest fonts.”
Wondering what might be the
benefit in doing something like this? That’s not a difficult question to
answer. Consider those people that you follow on Twitter, or even Facebook. If
those people begin posting things that you don’t care for, or are offensive to
you, will you continue following them? While you may argue that you would, I
would submit that there are many with a differing opinion.
Having followers may not even
be of importance to you, but the cloud serves as a great reminder of that
message that you are sending to the world. Remember that once clicking the “submit”
button, you no longer have total control over what has been said. The cloud may
help you to understand the way that you brand yourself for, not only your
friends, but also your potential employers.
Recently, our social media
class participated in a “Class Cloud” assignment. Both before and during the
established day, we were to make tweets using the hash-tag “socmeddiscuss”. We
invited fellow tweeters to join us for a discussion on social media that took
place during our class our. While I found this to be helpful in understanding
Twitter, I couldn't help but notice a few other results.
Throughout the period, there
were quite a few tweets written by class members. I heard several state that
they had started losing followers as a result. Whether that was due to content
or frequency is unclear, but this brings illumination to an important aspect of tweeting. Like the cloud mentioned above, it is important to be mindful of what
you are putting on Twitter, and how much of it. The argument may be made that ‘it’s
my account and I can write whatever I want’, and while that is true, realize
that it may come at a price.
To clarify, I am not
suggesting that you should limit what you tweet. Depending on the situation,
you may find frequent use and varied topics may be of great benefit to you. In
fact, I found this class activity to be of benefit to me; I gained five
followers throughout the period of about an hour.
During our class, we tried to
get our hash-tag trending. We tagged celebrities to see if they would get
involved in the conversation. And, while we didn't show as a top trend on
Twitter, we were able to see the hash-tag on a tweet map of our area. This
brought another thought to mind. When using any kind of social media, it may be
beneficial to know what your goals are. If you want to be involved in trending
hash-tags, you may take different steps than you would if you were trying to
gain attention from potential employers.
The following images are from
the “Class Cloud” experience that I part in:
There are tweets prior to the designated class period-
Tweets from during the class period-
Later, there was a picture of the picture taking process that was tweeted. I was excited to re-tweet that as well. Find the masterpiece HERE.
What do you think is important to know when using social media, such as Twitter? Do you think it's a more effective tool in connecting with friends or for networking for a potential career?





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